The healthcare cost
containment platform
disguised as a wellness app.

Lower costs, higher engagement, healthier employees. WellFunded transforms how companies invest in wellness, making healthcare spending smarter for everyone.

HIPAA-friendly

For employers & HR leaders. No spam, ever.

1:40
▲▲▲WiFi
WellFunded

WellFunded

Earn money for your health.
Every healthy habit funds your HRA.

🥗

AI Meal Analysis

Photo your food — AI scores it instantly

💪

Track Habits

Workouts, sleep, sunrise & more

💰

Fund Your HRA

Points convert to real healthcare dollars

Today's Earnings

+$12.50

HRA Balance

$847

Capped
Max HSA/HRA liability for employers
Lower
Premiums vs. traditional PPO plans
AI
Powered habit & spending guidance
HSA
Compatible, tax-advantaged structure
The Healthcare Crisis

The system is broken.
Someone has to fix it.

American healthcare costs are spiraling — driven by chronic disease, opaque pricing, and a benefits model that rewards consumption over prevention. Employers and employees can no longer afford to ignore it.

60%

of American adults have at least one chronic condition

CDC, 2023

$25,572

average annual cost of employer-sponsored family coverage

KFF, 2024

+7%

projected employer premium increase in 2025 — the largest in a decade

Mercer, 2024

$4.5T

total U.S. healthcare spend — nearly 17% of GDP

CMS, 2023

Chronic conditions are the cost driver

Diabetes, hypertension, obesity, and heart disease account for 90% of the nation's annual healthcare spending. Yet most benefit plans do nothing to prevent them — they simply pay the bill after the fact.

Costs are compounding out of control

Employer health premiums have risen more than 50% over the last decade. With projected increases of 7–10% annually, doing nothing is no longer an option. The status quo is a slow financial bleed for employers and employees alike.

The free ride is over

For decades, employers absorbed rising costs through richer plan designs and higher contributions. That era is ending. Companies that don't restructure how they fund healthcare will face impossible trade-offs between benefits, wages, and profitability.

Employees must be partners, not passengers

Sustainable healthcare cost reduction requires employees to make smarter choices — where they seek care, what they eat, how they move. Without the right incentives and tools, behavior doesn't change and costs keep climbing.

The answer isn't cutting benefits —
it's aligning incentives so healthy behavior pays for itself.

WellFunded gives employers a smarter benefits structure and employees a real financial reason to engage with their health. Cost reduction through shared accountability.

How It Works

Healthy habits fund real
healthcare dollars.

A simple, elegant loop that aligns employee wellness with employer cost savings.

STEP 01
🏢

Employer sets the budget

Companies allocate an annual HRA or HSA fund per employee — predictable, capped, and tax-advantaged. No more surprise claims. Just a clean, set annual commitment.

STEP 02
📱

Employees earn through habits

Log meals with AI analysis, track workouts, sleep, mindfulness, and more. Every healthy action earns points that convert to real healthcare dollars.

STEP 03
💰

Funds flow to healthcare

Earned dollars go directly into the employee's HRA or HSA — spendable on qualified medical expenses, prescriptions, and more.

STEP 04
🔍

Shop care costs transparently

Use earned credits toward lower-cost procedures. Compare MRIs, labs and more across local facilities. Keep more of your earned credits while helping your company plan save money.

Platform Features

Everything employees need
to earn & stay healthy.

One app. Six powerful tools. A wellness experience employees actually love using.

AI Meal Analysis

Snap a photo of any meal. Our AI instantly identifies food, calculates nutrition, and awards wellness points.

Habit Tracking

Track workouts, sleep, sunrise routines, hydration, mindfulness — every healthy habit earns real dollars.

Meal Planning

AI-powered weekly meal plans tailored to your health goals. Shopping lists, recipes, and nutritional targets.

Benefits Chat

Ask anything about your HRA, HSA, or coverage. AI-powered answers in seconds, available 24/7.

Care Cost Comparison

Compare procedure costs across local facilities — MRIs, labs, surgeries. Find savings, keep the difference.

Private Community

Join your company's private wellness community. Share achievements, encourage colleagues, build culture.

Maternity Benefit

A birth plan that
pays you back.

Expecting mothers who follow WellFunded's maternity wellness plan earn up to $2,200 in an Excepted Benefit HRA (EBHRA) — tax-free funds dedicated to birth-related costs like labor & delivery, prenatal care, and newborn expenses.

What is an EBHRA?

An Excepted Benefit HRA is an IRS-approved account that employers can fund separately from your main health plan — with no deductible requirements. It can be used for maternity-related copays, hospital bills, prenatal vitamins, and newborn care not covered by your primary insurance.

👶

Up to $2,200 in your EBHRA

Complete every activity track and receive the maximum employer EBHRA contribution — deposited as birth-related costs are incurred.

Prenatal

$900

Labor & Delivery

$700

Postpartum

$600

Birth Plan Activity Tracks

1705 total points

Research OB/BYN vs. Midwife

+150 pts

Compare OB/GYN and midwife care models to choose the provider that fits your birth preferences.

Build birth plan and schedule first appointment

+100 pts

Draft your birth plan inside the app and book your first prenatal visit to establish care early.

Compare in-network delivery hospitals

+75 pts

Compare two or more in-network hospitals on C-section rate, episiotomy rate, and other maternity quality metrics before choosing your delivery facility.

Complete hospital quality metrics module

+50 pts

Finish a short module explaining what C-section and episiotomy rates mean — and what questions to ask your provider when a hospital sits above the national target.

Attend all scheduled prenatal visits

+100 pts

Log each scheduled prenatal visit through the app to track your care journey and earn points per visit.

Complete first-trimester intake & risk screening

+150 pts

Schedule and log your first OB/GYN intake visit early — earlier screening means earlier intervention for any risk factors.

Complete a benefits literacy module

+75 pts

Understand exactly what your plan covers for maternity care — from prenatal labs to delivery and postpartum follow-ups.

EBHRA eligible expenses

Labor & delivery costs

Prenatal copays & labs

Prenatal vitamins & supplements

Doula or midwife services

Newborn well-visit copays

Breastfeeding supplies

Postpartum mental health care

Cord blood banking

Smoking Cessation Benefit

Quit smoking.
Get paid to stay quit.

WellFunded's phased cessation program is one of the many ways participants earn wellness points that accrue toward HSA / HRA credits. Build a smoke-free streak, log daily compliance, and get support at every craving — all while adding to your overall points balance.

One part of your wellness journey

Quitting activities accrue points alongside your other healthy habits — logging meals, workouts, sleep, and care milestones — all contributing to the HSA / HRA credits you earn over time.

Quit Program Activity Tracks

1465 total points

Set a quit date within 14 days

+100 pts

Commit to a specific quit day in the next two weeks — setting a date dramatically increases success rates.

Write your reasons to quit

+50 pts

Document the personal, health, and financial reasons you are quitting — and re-read them when cravings hit.

Identify your smoking triggers

+50 pts

Log the times, places, and emotions that drive you to smoke so you can plan ahead for each one.

Talk to your provider about NRT or medication

+100 pts

Discuss nicotine replacement therapy, bupropion, or varenicline. Combination therapy roughly doubles quit rates.

Call 1-800-QUIT-NOW for a free quit coach

+75 pts

Get matched with a confidential quit coach who builds a personalized quitting plan with you.

Remove tobacco from home, car & work

+50 pts

Clear out cigarettes, lighters, ashtrays, and any reminders from every environment you live and work in.

Healthcare Price Transparency Engine

Stop overpaying for care.
Shop smarter. Keep the savings.

Our transparency engine surfaces real, negotiated prices across local facilities for 500+ procedures — MRIs, labs, surgeries, and more. Compare by cost, quality rating, network status, and wait time, then apply your earned HRA dollars directly at booking.

Coming soon: Live API connection to a national pricing transparency network for real-time verified rates.

🔍

Search 500+ procedures by name or CPT code

MRIs, CT scans, colonoscopies, blood work, physical therapy & more.

🏥

Multi-factor facility comparison

Price, quality rating, distance, wait time, and network status — all in one view.

💰

HRA coverage shown instantly

See exactly how much your HRA balance covers before you book.

🤖

AI Cost Estimator built in

Ask any question about a procedure — get instant cost guidance and HRA eligibility.

CPT 70553

MRI - Brain (No Contrast)

Potential savings

$1,620

4 facilities near youNat'l avg $1,200
BEST VALUEIn-Net

QuickScan Radiology

1.5 mi4.1Same day

$480

In-Net

Community Imaging

2.1 mi4.71 day

$640

In-Net

City Medical Center

0.8 mi4.23 days

$1,850

Out-Net

University Hospital

3.4 mi4.95 days

$2,100

Your HRA balance: $847✓ Covers best price

Annual Savings Estimator

PPO vs. HSA + WellFunded — move the slider

Employees250
501,000
Traditional PPO (employer share)$2455K/yr
$9,818 / employee
HDHP + HSA seed (with WellFunded)$2064K/yr
$8,256 / employee

Premium savings

$391K

+

Procedure savings

$207K

=

Total savings

$597K

Overall cost reduction vs. PPO

24%

Premium: KFF 2025. Outpatient: Whaley et al. 2017 (12.5% steerage savings). Surgical: IHA 2020 (45% reduction vs. standard billed rate).

For Employers & HR Teams

Contain costs.
Retain talent.

WellFunded helps companies reduce healthcare spend, increase employee engagement and improve overall employee wellness.

Lower plan premiumsSwap your PPO for an HSA-compatible high-deductible plan — reducing base premium costs for the company and employees.
Capped HSA/HRA fundingSet a max annual contribution per employee. Employees who engage with the app earn more — those who don't cost you less.
Claims savings from healthier employeesBetter habits, fewer chronic conditions, and more informed care decisions reduce claims over 12–24 months.
Smarter healthcare purchasersEmployees compare costs across local facilities before spending — saving the plan money on every procedure.
Tax-advantaged structureHSA contributions are pre-tax for both employer and employee, reducing overall payroll tax burden.
Retention & recruitmentModern, meaningful benefits that attract and retain top talent — without the unpredictable cost of traditional PPOs.
What People Say

Built for real people,
delivering real results.

"Our employees love earning real money for staying healthy — it changed the entire culture around benefits."

VP

VP of People

Technology Industry

"I've earned over $1,200 this year just by doing things I was already trying to do — eating well, sleeping enough, exercising. It pays me to be healthy. That's wild."

EE

Enrolled Employee

Software & Engineering

"The care cost comparison feature alone saved our CFO from a jaw-dropping moment. An employee found the same MRI for $480 instead of $2,100. The savings are real."

HR

HR Director

Healthcare Industry

Pricing

Simple, transparent pricing.
You set the cap.

Platform fees are a fraction of what you'll save on healthcare claims. Every plan pays for itself.

Starter

For small teams getting started with wellness benefits.

Custom

per employee / year

Up to 50 employees
HRA/HSA compliance setup
Core habit tracking
AI meal analysis
Aggregated analytics dashboard
Email support
MOST POPULAR

Growth

The full platform for mid-size employers serious about cost containment.

Custom

per employee / year

Up to 500 employees
Everything in Starter
Care Cost Comparison
White-label branding
Benefits AI chat
Private community feed
Meal planning suite
Priority support

Enterprise

Custom deployments for large employers and health systems.

Custom

per employee / year

Unlimited employees
Everything in Growth
SSO & HRIS integration
Custom wellness programs
Dedicated success manager
SLA & compliance support

Ready to contain costs
and keep employees healthy?

Join forward-thinking employers building a healthier, more predictable benefits future.

For employers & HR leaders only. No spam, ever.